Melissa Uhrynowski Student of the Quarter Q2 2023
Melissa Unrynowski ‘23 recently graduated from Merrimack College with a degree in business administration with dual concentrations in sports management and
Melissa Unrynowski ‘23 recently graduated from Merrimack College with a degree in business administration with dual concentrations in sports management and
Alyssa Badolato ‘23 has been presented with the AMA Boston's first-ever Collegiate Scholarship! The AMA Boston Collegiate Scholarship is a prestigious
Patrick Williams is a senior at Emerson College majoring in marketing communications and minoring in entrepreneurial studies. Previously, he was the
Allyson Dyac is a senior at the University of New Hampshire (UNH) pursuing a degree in Business Administration with a concentration
Take charge of your segmentation! How are you connecting with your target segments? Yesterday’s marketing used a kind of "shotgun approach" with
Email marketing is a powerful and effective marketing tool that has been used by marketers all over the globe for years. It’s
Parna Sarkar-Basu, founder of Brand and Buzz Marketing, hosted an executive panel to discuss how companies can build engaging content that’s also
MEGHAN MCGRATH AMA Boston - President Meghan McGrath is the current President of the American Marketing Association, Boston. Prior to her presidency,
According to an MSA survey, nearly 7.5 Million small businesses are at risk of permanently shuttering their doors due to the impact
by Pamela Glatter Oy. That’s the one word I’d use to describe 2020. What’s scary is that the year is only half